Launching the Sottini brand was challenging.
The objective was to captivate a disillusioned audience and create a sense of awe, enthusiasm and loyalty for the brand. Development of the concept theme Renaissance (rebirth) video post-production, client rehearsals and event delivery at the Gresham Palace, Budapest was all completed within a tight 3 week production schedule from date of initial client meeting and briefing objectives.
An art gallery style of presentation delivered in the round using 32 Apple Cinema HD display monitors created a sense of intrigue, engagement concluding with entertainment from world-class magician Chris Dugdale as opposed to delivering a standard PowerPoint presentation.
to introduce something new; make changes in anything established